In collaboration with Tru Fragrance, the “Fictions” perfume brand was designed as a three part set exclusively for Anthropologie. With a running literature theme, each product is encased within book-like packaging to enhance the brand’s concept.

Client: Tru Fragrance / Art Direction: Ann Soma

Finest Blend

The “Fictions” series represents a romantic notion of nostalgic keepsakes. Each item uses a different form of tagging to identify a specific memory.

The “London” package is designed to recall memories of shelves filled with old books and the perfect window seat to enjoy a cup of tea.